Beauteam, a company specializing in communication and events in the beauty industry, organizer of Make Up in, with events developed successively in Paris, New York, Seoul, Sao Paulo and Los Angeles, has merged its subsidiary in the United States with Infopro Digital, multi-media group of professional information, organizer of the main BtoB trade fairs in the luxury packaging sector, such as the Luxe Pack in Monaco, New York and Shanghai.

“This merger with the Infopro Digital Group offers a synergy between the Luxe Pack and MakeUp In trade shows, which will enable to extend the footprint of these events internationally in several countries wishing to host them,” explains Sandra Maguarian and Jean-Yves Bourgeois, co-founders of Beauteam. Sandra has a historical of trade fairs in the same industry in Asia and the United States and Jean-Yves Bourgeois is one of the co-founders of the Luxe Pack Monaco in 1988, hence the synergy with the Infopro Digital group.

“We are delighted with this merger,” said Christophe Czajka, Executive Chairman and founder of Digital Infopro, “synergies between the teams will further increase our power of action in these trades and the sector. They will enable to offer professionals the best in terms of expertise, and this, whatever the country.”

Common values have united Beauteam and Infopro Digital as the passion for beauty and luxury, together with the desire to organize high quality events where the leaders and decision makers of the Marketing, R & D and Procurement departments meet the desire Business.