Roc presents Actif Unify SPF 80
Category: , Services
Release date: 09/17/2013
ROC ®, Johnson & Johnson, provides the market Minesol ROC ® Actif ® Unify SPF 80, launch with highest SPF ever developed by ROC ® and also among the leading brands of sunscreen on the market **. The product comes to complement the line Minesol Actif ® Unify that already has SPF 30 and SPF 60. Ophthalmologist tested, the product provides security for consumers, since its light texture gel cream and fast absorbing, minimizing the possible discomfort when it is used around the eyes.
Developed at the Johnson & Johnson´s Center for Research & Technology, in São José dos Campos (SP), the Actif Unify SPF 80 has Sunscreen UVA / UVB balanced and contains Total Soya technology, which helps standardize the skin tone. According to scientist Nile Cobeiros one of the creators of the release technology optimizes the use of soya, inhibiting the transfer of melanin from melanocytes (the cell that produces melanin) for the keratinocytes (cell representing 80% of the skin cells), helping in the prevention of sun spots.
Minesol ROC ® Actif ® Unify SPF 80 can be found in major drugstore chains throughout the country from October 2013 to the suggested retail price of US$ 32.
** Source: IMS, Dermocosmetics Solar Market - Sales volume in 2013 (year mobile)
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