Memphis creates new fragrance for Senator brand
Category: , Services
Release date: 02/27/2018
The gaucho company Memphis, has developed a new fragrance for the Seduction line. The brand expands its portfolio with products aimed at modern men, naturally elegant and seductive, who are not afraid to dare.
The refreshing fragrance is combined with the sophisticated vanilla bottom and is made up of deodorants, soaps and gift boxes. The new aroma was developed in partnership with Swiss fragrance houses inspired by very successful perfumes among the male audience. "We brought to the brand a sweetest fragrance, less common attribute in the more traditional products aimed at the male audience, but we realized that they have won the preference of men," explains Carlos Valotta, Commercial Director of Memphis.
The new fragrance extends to personal hygiene. The Senator Seduction Soap, prolongs the scent after bath, moisturize, providing a soft and velvety touch.
The new aroma is present in 2-in-1 shampoo, developed with Lanolin, Shea Butter and Silicone and in deodorants, which prevent and control perspiration odors, protecting for 48 hours. Available in aerosol 150ml, 60ml roll-on and 90ml spray.
Like the other Senador lines, Seduction offers options of cases in three models: Shampoo with 2 in 1 Shampoo, with a 200ml shampoo and two 130g soaps; a toilete bag for travel, brings besides the toilete bag, shampoo 2 in 1 200ml, two soaps of 130g and a soap dish. And yet, Case 3 soaps, with three 130g soaps.
The products and cases are available in black and gold colors, with packages that reflect the concept of elegance and sophistication that the brand has chosen for Seduction.
The products are already available in pharmacies, perfumeries and supermarket chains all over Brazil.
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