L´Occitane au Brésil launches Amburana line for Christmas
Brand: L´Occitane au Brésil
Category: , Services
Release date: 11/20/2018
L'Occitane au Brésil, the Franco-Brazilian brand of the L'Occitane Group, launches Amburana this Christmas. The line is inspired by the tree of the same name, known for radiating a golden glow when illuminated by the sun's rays, and revealing a warm fragrance with sunny notes on its rustic seeds. Four products make up the new line: Cologne Deodorant, Body Deodorant Cream, Hand Cream and Perfumed Soap.
The new line marks the launch of the first floral oriental fragrance of the brand, which features starting notes illuminated by fruits and spices such as carambola, tangerine and nutmeg. The floral body is composed of tuberose, orange blossom, gardenia and cinnamon leaf, enveloped by a creamy, sunny background of vanilla, sandalwood, musks and benzoin.
The artist Marcela Ghirardelli signs the visual identity of the line. She rescued the technique of embroidery, which she learned from her mother, with watercolor interventions and childhood memories in the Brazilian Cerrado (bioma) to elaborate the design of the line, which celebrates the golden tree of amburana.
The complete line is already available in the physical and virtual stores of the brand, with the products:
Deodorant Cologne Amburana 100ml | R $ 145.00
Amburana Body Deodorant Cream 200ml | R $ 85.00
Amburana Hand Cream 30ml | R $ 29.00
Perfumed Soap Amburana 100g | R $ 17,00
SAC: 0800 779 1555