Avon divulges Color Trend line, its make up line target to the teen public in a campaign on a TV show on the TV Globo, main Brazilian TV channel, in a Saturday teen program. Give colors to your imagination is the theme of the six actions that will be running from January to February to divulge the Color Trend make up items.
Developed by Plug Meios e Estratégias de Comunicação, the actuations will show Bettina Schutze, a make up artist, winner of Make Up Avon Color Award in 2004, using products of the brand on girls selected on the audience of the program. She will give  make up tips.