The new Clariant´s CCIC – Customer Service Innovation Center – was opened yesterday in New Providence, New Jersey, USA, giving you unprecedented access to many important customers and players located in the New York-New Jersey metropolitan area. At the inauguration, customers and the press were introduced to the company’s latest waterless product prototypes, a new approach to their personal care products (facial cleanser, SPF 30 sunscreen, nourishing night cream, shampoo and conditioner) within the ReMagine concept, single dose and waterless.
The facility is 1,333 square meters, with state-of-the-art spaces such as a demonstration room, a high-tech claims and applications lab, a test center where lab results can be correlated with actual consumer-perceive testing, and a space of collaboration for interactive and creative thinking.
The idea is for the Center to provide opportunities for Clariant’s scientific, marketing and technical experts to help customers meet consumer demands and lifestyle-driven trends.
“I am excited about all the possibilities this technical center has for business and our customers,” said Michael Haspel, head of the North American regional business line of the Industrial and Consumer Specialties (ICS) business unit.