Came into force on Saturday, 15th, the Resolution of the Collegiate Board of Directors (RDC) 237 of 2018, which exempts the registration at the Anvisa –  National Sanitary Surveillance Agency – from personal hygiene products, cosmetics and children’s perfumes (HPPC).

Anvisa considered that categories of children’s products are low risk by nature and are exempted from registration in most of the world. The exemption of registration for categories of children’s HPPC does not, however, diminish the technical and liability requirements that must be met by the manufacturers, as well as meet the technical requirements established by Anvisa.

“This measure should further increase the market for children’s products, which is already the 3rd largest market in the world,” said João Carlos Basílio, president of Abihpec – Brazilian Association of Personal Hygiene, Perfumery and Cosmetics Industry.

According to Euromonitor, the segment went from annual sales of R $ 2.7 billion in 2011 to R $ 3.9 billion in 2016, an increase of 45.6% in five years. Consumption has increased over the last two years, from crisis.

For the companies, the change will be a facilitator, since the registrations can be regularized online by the System of Automation of cosmetic products (SGAS), created by the Agency specifically for HPPC.

For products that are already on the market, therefore, before the new rules are in force, the manufacturing companies have until the end of the validity of the current registration to make the re-registration as exempt in the SGAS. The companies that intend to carry out new regularizations of products of HPPC children, since last Saturday, the 15th, will make use of the SGAS.

The Rule applies only to hygiene items and children perfumes, except for insect repellents and sunscreens, which remain subject to registration.