As part of its expansion plans, Eurofragance, a global family company based in Barcelona and present in 60 countries in five continents, as part of its business strategy for 2020, increasing its presence in Asia, starting with India.
Until then the company has reached the Indian market through its affiliate in Dubai, where it develops regional fragrances adapted to the needs and preferences of Gulf / India clients.
Now the company prepares to open its own offices in Mumbai, led by the national manager Abishek Pandya, in charge of coordinating the sales and development team.
Company also entered into a strategic partnership with Orris Tech, a company based in the Mumbai area, which will manufacture all of the company’s fragrances for the Indian domestic market.
“ Índia is a market undergoing a major and steady growth. Eurofragance with the knowledge acquired during the past years working with Indian companies primarily focused on export, is well prepared to rapidly capture its fair share of the Indian market. The initial response to our offer is above our expectations. Our ability to deliver our high standard quality products from ‘Inside’ India opens a complete new perspective. Together with our partner Orris, we are very excited and all behind our project targeting the very dynamic fragrance market of ‘Incredible’ India,” said Laurent Mercier, Eurofragance’s CEO.