Jequiti Cosméticos (Grupo SS) announced Antonio Monaco Júnior as its president.
The executive has another ten years of experience in the direct sales market. He has worked at Jequii as director of the commercial and marketing areas in recent years.
During this period, he developed strategies focused on the growth of Jequiti and was also responsible for the return of the Happiness Chest to the SS Group.
He has had a consolidated career in companies such as Natura where he has worked in the commercial and marketing areas for nine years in Brazil, Chile, Mexico and France.
With a new executive, the expectation is that Jequiti will once again grow significantly, since the direct selling brand has been acting in this direction in recent months. At the end of last year, the brand launched an application that allows consultants to communicate with the sales center to place orders in real time.