CosméticosBR

Shiseido brings to the country  its UV Protective Liquid Foundation SPF 43

Shiseido brings to the country its UV Protective Liquid Foundation SPF 43

Brand: Shiseido

Category: , Services

Release date: 09/18/2015

Shiseido brings to Brazil its UV Protective Liquid Foundation SPF 43, liquid foundation with three unique Anti-aging brand assets: Super-veil UV 360, Hydro-restoring FX Complex and Profense CEL. Besides these actives, the base includes two functional powders that provide a natural covering to the skin, Tone Correcting Powder and Texture Correcting Powder.


The product protects against UVA and UVB rays, covers imperfections with color and contains moisturizing ingredients that allow a natural finish.
In the liquid base form it provides long-lasting, water resistance, perspiration and greasiness. Its formula contains a powder that coats facial skin repelling water penetration, allowing a perfect matte cover even after the pool or sea bath.


Contains Super-veil 360, which evenly distributes the sunscreen on the skin surface. Its ingredients adhere to the skin surface in homogeneous way, providing a natural finish.

Profense Cell, a complex of Syzygium extract Jambos leaf, extract of Sophora Angustifolia root and Saxifraga Sarmentosa extract, that inhibits the activity of the enzyme that causes aging, cell damage and degeneration of DNA.


Hydro-restoring FX complex protects the suffered skin dehydration during the day: when the base is applied to the skin, the glycerin penetrates into the inner layers and the bio-hyaluronic acid together with aquainpool create a veil of hydration on its surface.


The post included in the functional product, standardize the tone and minimize irregular skin texture. They are: Tone Correcting Powder, a tone correction powder, whose formula reflects red, yellow and blue lights, to correct imperfections, and provide uniform skin tone and natural finish. And the Texture Correcting Powder, a texture correction powder, minimizes visible pores and fine lines. Allows a regular skin texture, with light finishing.


Product has a new naming of colors, which facilitates the identification of the ideal color for every skin tone. In the product box it is possible to see by the color name color the corresponding number of the old version of the product. Two new colors have been added to the previous version of the line, who had five options.


Os produtos Shiseido são vendidos no país em perfumarias e lojas de cosméticos especializadas. UV Protective Liquid Foundation SPF 43 tem o preo sugerido de R$ 75,5.

SAC – 0800148023

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