The new Avon´s mask revels more eyelashes bringing volume
Category: , Services
Release date: 08/04/2016
Avon invests in a new mask that at the same time separates the eyelashes, provides greater volume, defining them, meeting the most demanding needs of one of the makeup items mostly used by women.
Researches in the Avon Products Development Center in Suffern, in the United States have showed significant results for the mask Big & Sets, which becomes part of the Avon Color brand portfolio.
The new mask brings the Slip Smart technology, patented by Avon, whose formula does not allow lumps, defining better the lashes, complemented by brush with special bristles to comb with a perfect slide, allowing to reveal 64% more lashes, according to the company.
"Women often say that each cilium account, and we take it very seriously, creating a product that reveals up to those little lashes and very thin, that when they are full-bodied create the desired volume," said Ricardo Sponsorship , Vice President of Marketing Cosmetics.
Rapper Karol Conka stars the campaign of the new product on TV. As conscious woman of his power, she will lead consumers not only the image of the mask's result on her lashes, but also a proposal for a more open look over world.
The new mask comes with three color options: black, brown and navy, following a trend among women.
The product can be purchased through Avon Representatives or by virtual brochure, available in Avon Store at: http://www.avonstore.com.br for R $ 32.99.
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