Mustela® renews portfolio of baby skin care products
Category: , Services
Release date: 04/19/2018
Mustela® is the first brand of Dermo-Bebê in Brazil, which brings formulations with up to 95% of natural ingredients and products positioned by skin type. For simplify at the time of purchase, the brand also changed the name of Baby line icons, such as Mustela® Dermo-Lavante, which is now called Mustela® Gel Lavante, and Physiobébé, which changed to Mustela® leaning water without rinsing.
In addition to these two classic items, the brand offers in the Baby line a complete range of items for normal and sensitive skin enriched with the exclusive Perseose of Avocado which, in addition to acting in perfect harmony with the skin of the baby, helps maintain hydration, strengthens the protective barrier and preserves the cellular capital of the skin. In addition to the line for normal and sensitive skin, Mustela also renews the Stelatopia® line for atopic and extremely dry skin.
Each of the specific items for the small ones has clinically proven efficacy and have been tested under dermatological and pediatric control. With high tolerance hypoallergenic formulation, Mustela® products do not contain alcohol, parabens, phthalates, phenoxyethanol or other objectionable ingredients.
With a light texture and pleasant fragrances, the Mustela® Baby line offers a unique pleasure, intensifying moments of intimacy between the parents and the baby, besides contributing to the well-being and sensory awakening of the little ones.
Mustela® has not only repackaged Baby's packaging, betting on a modern design and bringing products positioned by skin type, but also maintained its commitment to minimize the impact on the environment.
All packaging is recyclable, with paper coming from sustainable forests even formulas with rinse are biodegradable.
Highlight for the products:
For the bath the brand features Mustela® Gel Lavante, cleaning gel without soap recommended for daily use from birth. Gently cleanses the baby's delicate skin and scalp. With physiological pH and formula that does not burn in the eyes, it has nutritive agents and the active Abacate® Perseose®, which softens and moisturizes the skin, reinforces the skin barrier and preserves the cellular richness of the skin. (R $ 46.20, 500ml) and (R $ 61.95, 750ml)
Mustela® Rinse-free Cleaning Water - Ideal for cleaning baby's skin from day to day, from face to butt. Without rinsing, it cleanses impurities - even the most difficult ones. It softens the skin thanks to its formula enriched as Allantoin, Aloe Vera and the active Perseose of Avocado (R $ 54,41, 300ml)
Mustela® Wet Towels * - Cleans baby's delicate skin, leaving a pleasant feeling of freshness. Delicately scented, they can be used on the face, hands and buttocks of newborns and babies. It brings Perseose of Avocado® in its formulation in addition to glycerin, extract of Aloe Vera and Saponaria, that tone, clean and moisturize the skin of the baby. (R $ 28,70, 70 units)
For rashes, Mustela® Preventive Cream of Grain 1,2,3: 1) prevents irritations and redness with each exchange, 2) calms the skin from the first application; 3) relieves rashes thanks to a unique complex of patented ingredients of natural origin, among them the Avocado Perseose. (R $ 29.38, 50g) and (R $ 50.60,110g).
Mustela® Massage Oil - This product is formulated with vegetable oils, such as pomegranate and sunflower seeds that moisturize the skin. Its texture penetrates quickly into the skin, facilitating massage. (R $ 33.50, 100ml)
Mustela®Colonia Musti Eau de Soin without alcohol, with extracts of Chamomile and Honey and with a delicious fragrance specifically formulated for use from birth. Gently perfumes the baby, promoting a sense of well-being and favoring the sensorial awakening. (R $ 85.09, 50ml)
SAC: (11) 33314640