O Boticário presents Floratta Red with apple scent

O Boticário presents Floratta Red with apple scent

Brand: O Boticário

Category: , Services

Release date: 04/08/2019

O Boticario went to the Vermont region to bring the Hidden Rose Apple, known as the "Apple of Secret Love", by contrasting its greenish bark and its juicy reddish flesh. It is the main ingredient of the new Floratta Red.

This sensorial landscape of color, flavor, perfumes and sounds inspired the creation of the fragrance, which balances the delicacy of the flower and the sweetness and acidity of the fruit. The new Floratta fragrance opens with Red, orange, apple fruit. The body notes bring the romanticism of the flowers, with Orange blossom, tuberose, violet, lotus flower, kiss flower. Already the bottom notes end with sensuality: bitter chocolate, musk, sandalwood, cedar, amber.

"Our goal was to expand the main line of feminine fragrances, and one of the most beloved of Apothecary, to offer an olfactory experience of impact, citrus and sweet, embraced by the delicacy of flowers; a perfect combination of nature, "explains Aline Mori, manager of perfumery at Boticario.

Floratta Red arrives with a renewed concept, created for authentic and dreamy women, who surrender without fear to loves full of surprises. Its youthful and engaging scent connects to an independent profile and full of attitude, without neglecting femininity and romanticism.

Its packaging mimics the succulence of the apple of love with a high shine effect and a sustainable bottle made from post-use recycled glass from the 'Boti Recicla' program with almost 4,000 collecting points.

The release comes accompanied by a Body Scented Oil, which can be applied during the bath to provide hydration and a silky touch.

Available in stores, e-commerce ( and resellers of Boticário for the prices of R $ 95,90 the colony of 75 ml and R $ 52,90 the body deodorant oil of 150 ml.

SAC: 0800 729 9060

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