Risqué launches enamels collection in partnership with Coca-Cola
Category: , Services
Release date: 04/08/2019
Risqué, brand of the Coty Inc group, presents its new collection Risqué Coca-Cola Happiness in Colors. With six new shades of nail polish, the collection is inspired by the relaxed and modern universe around the most famous soda in the world.
The collection features names and colors that illustrate the partnership. Even classic memes used in day-to-day vocabulary emerge among the enamels, such as the "Last Coca-Cola of the Desert ." In addition, of course, the trademarks as the "Red Coca-Cola" and the central theme of the "Open the Happiness" collection.
"With this collection in partnership with Coca-Cola, we want to reinforce the message that the world with more color is happier," says Regiane Bueno, Director of Marketing, Consumer Affairs at Coty.
Red Coca-Cola: this creamy nail polish, with the classic Coca-Cola red tone, for a striking touch.
I am this whole Coke: This creamy nailpolish is basic black, but it suits everything.
Last Coca-Cola of the desert: unique and discreet, this creamy enamel is a light nude that refreshes the look.
Open the Happiness: Amazing and full of attitude, it is a metallic purple.Open the Happiness: Amazing and full of attitude, it is a metallic purple.
Secret formula: mysterious and enigmatic, this is metallic wine collor that inspires.
Long live the Coca-Cola side of life: to share happiness. A metal gray of the color of the can, with holographic effect.
Hypoallergenic, the enamels of the line have special packaging, with exclusive lid metallized with glitter and Coca-Cola logo.
The new Risqué collection can be found in the main drugstores, perfumeries and supermarkets in the country and also in the e-commerce of the brand (www.lojacoty.com.br), for a suggested price of R $ 5.10.
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