Avon Introduces Renew Pollution Protect 3-in-1 Treatment Line
Category: , Services
Release date: 10/11/2019
Pollution and sun combined cause 90% of premature skin aging, according to studies promoted by Avon, which created the Renew Pollution Protect + line to protect against such aggressors, treat the skin and bring more practicality into the ritual of skin care.
Composed by FPS50 Daily Face Protector and Detox Mask With White Clay, the advanced 3 in 1 treatment protects, restores and moisturizes the skin of the face, thanks to the formula, composed of powerful antioxidants that create a barrier against pollution and UV rays. maintaining hydration while protecting against free radicals and minimizing wrinkles and fine lines.
In Brazil, little is said about the damage that pollution causes on the skin, but Brazilian women already point to concern with the theme. The study by Avon, in partnership with Ibope Conecta, found that 32% of women use facial treatments to keep their skin protected from the sun and pollution.
"We have already seen anti-pollution products on the market for a few years, but in Brazil this is still a little talked about subject, people end up not protecting themselves - nor knowing how to do it," says Denise Figueiredo, Avon Skincare Marketing Executive Director Brazil.
Ideal for the daily skin care ritual, the Protetor Facial Diário Pollution Protect+ has light formula and oil free. A complex for protection against pollution, which moisturizes and restores the skin of the face. Includes SPF 50 to protect against free radicals caused by pollution and UV rays, the biggest causes of aging. In matte finish, it can be used as both sunscreen and daily protection against pollution.
"We have developed a lightweight formula with Pollution Protection + technology that protects the skin and repairs free radical damage. Both products are 3 in 1, so we simplify the daily and weekly ritual of facial skin care and adding protection." points out Figueiredo.
The White Clay Detox Mask should be inserted into the weekly face care ritual. Helps detoxify skin from damage caused by environmental factors, such as pollution, which contribute to the visible signs of aging, thanks to a combination of different antioxidants. It is enriched with white clay, which absorbs excess oils and leaves a feeling of purified skin. The color of the mask intensifies as it dries, so that it highlights its function. In just 15 minutes the mask restores the skin's natural glow, invigorating it.
The products have a suggested retail price of R $ 46.90 each and can be found through Avon's resellers throughout Brazil, via Rappi, a fast deliver service for consumers in the cities of São Paulo, Osasco, ABC Region and Rio de Janeiro and in the e-commerce of Avon. brand.
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